Become a Dementia Friend

Learn more about what it is like to live with dementia and turn that understanding into action. It’s really easy to do:

Become a Dementia Friend

Dementia Friends Ambassadors

Find out more about what it means to be a Dementia Friends Ambassador and how you can be involved.

Find out more

Get your organisation involved

Register your organisation and we'll get in touch to talk through what support and resource are available, how you can create Dementia Friends and what other actions you can take to help people affected by dementia.

Register your organisation

About Dementia Friends

Alzheimer’s Society’s Dementia Friends programme is the biggest ever initiative to change people’s perceptions of dementia. It aims to transform the way the nation thinks, acts and talks about the condition.

Whether you attend a face-to-face Information Session or watch the online video, Dementia Friends is about learning more about dementia and the small ways you can help. From telling friends about the Dementia Friends programme to visiting someone you know living with dementia, every action counts.

About the initiative



Latest actions

Spread the word and encourage my friends to become dementia friends by Kavita Trivedi

I will learn more about positive language when talking about dementia and implement it when campaigning about dementia in my local community. by Alexander Holloway

continue to care outstandingly for dementia individuals by mel palfrey

I am going to encourage 2 care homes or memory cafes to become dementia friends as well as using my drawing and Talking Therapy at 2 care homes or memory cafes for those living with Dementia. by Emma Hutchin

Raising funds for dementia awareness by Natasha Morgan

i am doing a walk September this year and will put a link to becoming a dementia friend on my fundraising page so it can educate/raise awareness for dementia by freya russell

As a director of Viva Retirement Solutions i feel that it is incredibly important that all of our staff (17 in total) become Dementia friends and will be mandating this as a requirement to achieve before the end of June by Mark Lambert

Work with local businesses to raise awareness and get them to become dementia friendly/ friends by Nicola Dalby

To help people living with Dementia by raising awareness to the public by Dawn Sterritt

Be more aware of older people, possibly with dementia, when I'm out and about, especially shopping. Increase my understanding and knowledge of the issues around dementia. by Jan Simmons




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